It has been quite some time since I have had a Pom Wonderful juice - since before I started this site, in fact. I had actually sort of forgotten what it tasted like in that five year interim, so trying it again last week was almost like a new experience all over again. I also decided to pick up one of Pom Wonderful's newer "Lite" versions to discuss in conjunction with the original juice.
For those unfamiliar with the brand, Pom Wonderful is actually a fairly straightforward beverage. The 100% Pomegranate juice is exactly what it claims to be: just pomegranate juice. I like pomegranate a good bit, and I find the juice to be quite tasty, but I often find that I have to take Pom Wonderful in more than one sitting. Although the juice is sweet, fruity, and tangy, it is also fairly tart, and I reached my limit at about halfway through the bottle. But I don't think that this is really a bad thing, as I got to enjoy it again later, rather than drinking it all in one go. But if you are like me and have a relatively low "tartness limit," then I wouldn't recommend drinking this one anywhere where you won't be able to adequately refrigerate the portion that you don't want. If you like all-natural, unsweetened fruit juices, then this is definitely one to check out.
The Lite Pom, on the other hand, is a lot easier to drink just as an "everyday" sort of beverage. Pom's line of "Lite" beverages are pomegranate juice cocktails that contain only about 50% pomegranate juice, with the rest being substituted by water and other natural fruit flavors. I tried the blackcurrant version, and I have to say that I really like it a lot. Although the pomegranate taste is less pronounced and overall less flavorful, it is also less tart and much easier to drink, and the added blackcurrant flavor gives the drink a feeling of medley that is both pleasant and refreshing. The Lite beverages are also significantly less expensive than their less derivative counterpart, so if you are just looking for a quick and tasty natural fruit beverage, Lite Pom is a great alternative.
Overall, they are both excellent choices, and I would definitely recommend them to all natural juice connoisseurs. And, as an added note, I absolutely love the unique shape of the bottle. Although I do miss the days when these were bottled in glass...
Purchased: Bi-Lo [Greenwood, SC]
Size: 16 fl. oz. [473mL]
Price: $3.99 [Pom Wonderful] and $2.69 [Lite Pom]